Wole Newjuice is a songwriter, producer, and voice artist who spends a chunk of his time digging into old sounds to produce new rhythms and melodies. He's released a debut single titled Club Affairs, and has freestyled over resonant tracks in dimly lit rooms and empty parking lots.
When he isn't hunched over his laptop, mixing beats with sonorous vocals, he's usually face-down in his pillow, binge-watching blockbuster TV shows and losing himself in good cinema. He's 24, light-skinned, and unapologetically drawn to beautiful, busty women with loud laughs.
In this honest and reflective conversation, Wole Newjuice sits with Paul Tomisola to discuss his debut single Club Affairs, the challenges of being an upcoming artist, his creative influences, and more.
Outside the music, who is Wole Newjuice? How would you describe yourself to someone meeting you for the first time?
I'm a chill, quiet, introverted guy. Kinda ironic, considering the whole music life I'm in, but yeah, it's about finding the balance. I do have some wild sides here and there, but for the most part, I just give off that calm, laid-back energy.
You mentioned you're naturally more introverted, but at the same time, the music industry kind of demands you to be out there and extroverted. How do you plan to find that balance?
Honestly, I just have to do what needs to be done. It's not easy. If it were up to me, I probably wouldn't even be on social media. It's such a contradiction having this gift for music but being so introverted at the same time. Finding that balance isn't easy at all, but I know this is my path. So I'm ready to fight through it, even if it means fighting my own personality, because I'm determined to make this work.
That's such an interesting way to frame it, "fighting your personality" – almost sounds like something straight out of a blockbuster anime. Now, let's talk about your debut single Club Affairs. What inspired that track?
The idea behind the song was honestly pretty spontaneous. Around last year, in 2024, producers' costs were getting wild, so I decided to just learn how to make beats myself. I went on YouTube, started figuring things out, and one random afternoon, I made this beat that sounded crazy. I sent it to my guys, and they were vibing heavy with it. Right then, I picked up my phone, started laying down a melody, and wrote the first verse, because for me, the first verse usually sets the tone for the whole song. I was just spazzing, like I had actually lived the experience, and the story just flowed from there. Funny enough, contrary to what most people might think, I hadn't even lived that story at the time of writing and I was just creating off pure imagination. But the crazy part is, I feel like I ended up living that story after I wrote the song.
So, why did you choose the name Club Affairs for the song?
If you really listen to Club Affairs, it's all about the wild moments that happen on a night out. The chorus talks about having a crazy night, even getting into a fight. It's also about meeting a girl, dancing and laughing together, then losing her in the crowd and never seeing her again. Basically, the song captures the vibe and the whole experience of a night out – those one-night flashes, the wild dances, and waking up the next morning with a hangover, barely remembering how it all went down.
Now that it's out in the world, does it still hit the same for you? Do you feel like you did the sound justice?
I mean, that song had been sitting in my vault for almost a year. Usually, when I write something, I sing the full version and just record it straight into my phone. So there was this rough version sitting there for a few months before I actually went to the studio and recorded it properly in January this year. I ended up with two versions and listened to both a lot before finally dropping one. Now that it's out, I don't really listen to it much anymore. I'm more focused on what's next. It kind of feels like having kids, you know? With Club Affairs, I do wish I spent a bit more time on it – maybe added more layers or details in some parts. You always catch those little things after the fact. But at the time, it felt ready, and that's why I released it.
Do you think that constant yearning for perfection is just part of being a creative?
Yeah, I think that feeling is definitely inevitable. People are still adding to songs from like fifty years ago, sampling them, flipping them, turning them into something new. So I feel like with music, no matter how finished it feels in the moment, there's always going to be something else you could've added or done differently. It's like the possibilities never really run out.
What was that moment for you? When did it hit you that music wasn't just a hobby, but something you were going to take seriously?
Well, it really started when I began freestyling back in 2020. I've always known music was in me, but I just didn't pay it much attention. I used to write songs for my sister – she was the one doing music at the time – but I wasn't focused on myself. Maybe I was too young to realize the vision.
Do you think you were in denial?
Yeah… I think I was. And honestly, I wish I hadn't done that to myself. If I had started earlier, who knows where I'd be by now. Anyway, when I started freestyling, my friends were hyping me up, and that gave me confidence. But it also made me notice that the people I was tagging or hoping to get noticed by weren't even paying attention to me. And at some point, I realized I couldn't keep waiting around for people to validate me. So I decided to stop chasing that and just focus on doing my own thing. I don't remember the exact date, but I remember the feeling. I was tired of being ignored. So I locked in, started putting in the work, and now here we are, with Club Affairs.
Let's talk about your influences.
I mean, I won't say I've listened to every genre in the world, that would be pushing it. But I've definitely listened to a whole lot over the years. Growing up, I listened to a lot of Wizkid, especially during his Pakurumo era. At some point, I got into rap, I've always loved J. Cole, he's someone I still go back to. For a while, I was also deep into trap music too, and I even made trap for a bit. But eventually, I kind of outgrew that phase. Right now, I'm in a different zone. I'm leaning into more vintage-sounding music. I've been listening to a lot of Kanye lately, his older work especially. The way he blends soul samples into his production really speaks to me and that's kind of where my head is at now creatively.
What do you think about Ye?
I love him. His radicality is something I genuinely admire, even though these days, yeah, he's definitely taking it a bit overboard. But honestly, I don't think there's anything he could do that would make me stop liking his music. I just love that he moves on his own terms and does exactly what he wants to do.
Releasing your first official single – what would you say was the most challenging and exciting part of making Club Affairs?
The creative process was actually very smooth. But the hardest part was finding a place to record. People really underestimate how stressful it can be just to get studio access. I had to travel out of state to record that track. And the second verse was another challenge. I changed it a few times, because I initially left it blank while hyped and vibing in the moment, and had to go back and rework it properly.
What was the exciting part?
Making the beat, no question. I remember sending it to my guys, all hyped that I had actually come up with something fire. When you first start producing, you make a lot of beats that don't really slap. So when you finally make something that people vibe to, it feels like a real "Eureka" moment.
Your sound on Club Affairs leans into dance and nightlife. Do you plan to stick with that vibe, or are there other sides of your artistry we haven't seen yet?
If we're rating the different kinds of sounds I've got, Club Affairs is just one percent of what I'm capable of. Not even the tip of the iceberg – more of an experiment, really. I think I want to lean into palmwine music – like what Show Dem Camp, Ajebutter, and BOJ are doing. That's the kind of vibe I want to explore next.
Do you think there's much support out there for upcoming acts?
Honestly? There's basically no support. From the industry down to your own guys. People see your stuff and just scroll past it like it's nothing. Nobody wants to mess with you unless you're already popping. And that's why you've got to stay grounded and really know your "why" – because if you don't, you'll burn out and quit real quick.
Where does success start for you?
The way I see it, I think there are two metrics to success – numbers and real life. If I can have consistent monthly listeners, a fanbase that really rocks with me and keeps coming back, that's success in itself. And in real life, if I can host a show and people pull up and sing my songs word for word? Yeah, that's a dream come true. Even now, with just 40 monthly listeners, I'm like – yo, forty people actually love my sound? I'm really grateful for that. I don't take any of it for granted.
Worst case scenario, if music doesn't work out, do you have a plan B?
Of course. I have to make money. Passion and money are two separate things. So yeah, I have to make money – that's not even Plan B, that's Plan A. But I'm also delusional enough to believe this music thing will work. Coming from where I come from, chasing music feels insane, but I'm doing it anyway. Still, I'm not so delusional that I'm putting all my eggs in one basket. My mantra is: make money, do music.
What kind of legacy do you want to leave behind as an artist?
I want to be remembered as the guy who brought something different to the scene. I want my legacy set in stone with music that's timeless, evergreen.
What's next for Wole Newjuice?
I'll say this – motion. That's my focus. I want to keep moving. I'll speak only on what I can control right now, and that's dropping quality music. A visual for Club Affairs is definitely on the way, and I've got more music lined up. Just stay tuned.